jeffrandom.com

July 30th, 2005

What Search can learn from Evolution

Evolution has a nearly infinite multiplier on its search power and it just happens to invest its search effort in the mathematically optimal most efficient search allocationlink

Sometimes closing your eyes gets you exactly where you want to go. Evolution is blind, in that mutations occur without design. Yet even so, evolution produces the most optimal adaptation for any given environment over time.

Evolution is an information processing system building vast database of information and synthesizing complex measurements of that information and doing an incredibly powerful search and mining of that information database to discover and refine improvements.” link

Sounds a lot like what some of the Big Boys and others are up to, as well as some of other players.

One of the obvious models that Search can learn from Evolution is consequences.

TGP Case StudyIn nature, adaptations/mutations have consequences. Constant feedback is provided by the environment using signals ranging from prosperity to death.

The adult entertainment industry has been doing this for years via Toplists, TGPs (self sorting based on productivity), and partner accounts (symbiotic relationships).

Google is on the track with the toolbar voting buttons, and others like del.icio.us are even further along.

More accurate/efficient feedback means shorter cycles/generations which means less time to optimization.

Not many people bother to give feedback unless it is automatic, or they see immediate benefit from doing so. Personalization or Customization is terrific incentive for people to give feedback.

Maybe what Search needs is to introduce Death into the equation?

Posted by Jeff Random
July 28th, 2005

Search Engine Spammers - The Unsung Heroes?

Do yourself a favor. Close the door, turn on your speakers and devote seven minutes to watching this flash movie .

evolving-personalized-information-construct

When I first came across this about a year ago it blew my mind. It’s a tiny bit dated, but still incredible. Go ahead, watch it now! (then read the rest of this post)

While I think some of the specifics are unlikely (or even silly) the examples of the New Media Economics and business models are brilliant. The personalized content meme is definitely out there.

Today at SEO Blackhat I saw a very interesting question tied to the Googlezon idea.

“Who is really pioneering the computer generated content, the rewording and content scraping technology of the Web?

The SEO Black Hats.”

Search engine spam technology keeps improving, so search engines keep evolving. The best SE spammers are the ones who provide as close to EXACTLY what the search engine is looking for as possible. The best search engine is the one that finds as close to EXACTLY what the user is looking for as possible. Therefore as search engines improve, SE spammers will have to evolve as well to deliver EXACTLY what the user is looking for, transforming them from a hated nuisance to a valued resource.

Posted by Jeff Random
July 26th, 2005

A new product from Google

Today Google announced a new product As you can see it’s a personalized service.

Random Google

That’s right … it’s a personalized rss reader.

What’s with the link & the picture? Oh that is a clever remix (apparently) of the Google engine.

Posted by Jeff Random
July 26th, 2005

TGP Case Study - Sponsor Selection Final Four

TGP Case Study

We are down to the final four affiliate programs for the TGP Case Study/Noob Showcase.

Congratulations to Adult Friend Finder, PussyCash, RealityCash & WEGCash.

Now it’s time for each of them to really promote their program, and make the case why they should be the sponsor chosen. You can see the discussion here about payouts, conversion ratios, hosting, 2257, exclusive content and other factors that go into deciding which affiliate program to use.

Posted by Jeff Random
July 25th, 2005

The Long Tail & Adult Internet

Understanding of the Long Tail is not required in order to benefit from it. millions of niche markets at the shallow end of the bitstream.” - Chris Anderson is the way the online adult entertainment industry has been evolving before the ideas ever hit mass consciousness.

Long Tail

Paysites have gone from from mega sites, to niche sites, to micro-niches, and even the membership model has been evolving. Many adult webmasters find themselves now functioning as filters using everything from porn blogs to Niche TGPs, review sites even Yahoo groups and the like to generate traffic.

It may not always be apparent right away which of your projects will have the best ROI over the long haul. The Long Tail is very useful as a building block concept for analysis of the market & choosing the best strategies for current conditions. By understanding the concept of the Long Tail, then you have another tool to use in looking at the expected value of your projects.

Posted by Jeff Random
July 22nd, 2005

TGP Case Study - Sponsor Candidates

TGP Case StudyJack has been in communication with the affiliate programs that wish to be considered, so this may not be a complete list:

WEGCash

RewardThem

SexPicturesPass

PussyCash

NichePay

AFF

BiminiBucks

RageCash

BangBros

RealityCash

SpaCash

BrainCash

SmashBucks

I am out of the loop (Out on the water) until Monday. So if you wish to be considered go HERE and post, and/or contact Jack.

Posted by Jeff Random
July 21st, 2005

TGP Case Study - Sponsor Offers

TGP Case StudyFor the TGP Case Study Adult sponsors are invited to make to make specific offers in this thread at GFY.

Offers should be something like:
“If you choose, XYZCash.com, we will pay $X per yadda, and provide such content as this [link]…”

If you can provide exclusive content, 2257 help, hosting, resources, increased payouts then you are that much more likely to be chosen.

If you are the sponsor chosen you will get the sales, and probably new affiliates. You will also get terrific PR, & the satisfaction of knowing that you have helped to participate in a Random act of kindness.

So if you would like have your site featured in the top spot on Sleazydream then go HERE and make an offer today.

Posted by Jeff Random
July 20th, 2005

A TGP Case Study?

TGP Case StudyThe impetus for this started a little while ago at Cybernet Expo.. I was lucky enough to win the top spot on Sleazydream during the traffic seminar. (Thanks Sleazy!)

Prompted by Sagi from Adult Friend Finder I started thinking about what sponsor to use. He being the good rep that he is suggested that I use AFF, and even suggested a specific approach that he thought would work best. A conversation with Sleazy on a bus in Mexico (trust me it’s slightly less odd than it sounds) sprang to mind reminding me that Sleazy promotes AFF heavily on his site. I started thinking about his traffic being already exposed to AFF vs the great conversions, and spun off into an internal debate.

As I considered it more, 2257 concerns vs effective galleries, which sponsor is best to use for the traffic, what sort of template to use, and many other questions came to mind. For some adult webmasters this would be just another gallery spot. I on the other hand don’t submit to TGPs. I primarily do organic SEO because it allows me to spend as little or as much time as I have available. It also means that I haven’t had to deal with some of these issues before.

Working for AVN has brought me a network of contacts at the top of the industry. Naturally, I thought to consult with them and get their advice, especially those who focus on TGP. Then I started thinking how useful their advice, and the results would be for everyone in the industry. I decided that I should document the process, and blog about it. I brought up the idea to a couple of people and got very positive feedback. However, like so many “good ideas” it kept slipping in my todo list.

During a conversation with Jack from ProfitLab we decided to synergize my TGP Case study and his “Impoverished Noobs” showcase project. We agreed to follow this rough outline:

  • I donate my spot to the Noob Showcase (of course there’s a catch, there’s always a catch*)
  • Sponsors who want the traffic/PR make their case why they should be the ones promoted (payouts, hosting, content, conversions etc)
  • The Noob Advisors pick the sponsor
  • The Noobs & Advisors work through the logistics (hosting, 2257 etc)
  • The Noobs individually compete to produce the best gallery
  • The Noob Advisors work with the winning Noob to “tune” the gallery *updated*
  • The winner gets the gallery spot and the revenues
  • * The Catch. I get the data & publishing rights. The entire process is documented every step of the way. Advisor discussions, gallery submissions, sponsor submissions, traffic stats, sales stats, screen shots - the whole shebang. Of course I’m not planning on keeping this to myself, hence the case study.

    With the time and energy of the Noobs, the advice/resources of the advisors, and help from the sponsors I think this could turn out to be a very interesting project.

    Posted by Jeff Random
    July 19th, 2005

    Hello world!

    Hello world! - The birth cry of untold numbers of blogs the world over. So many of which languish, unloved, unupdated without a function. Hopefully this won’t be the case for JeffRandom.com. Many of us in the Adult Internet business have blogs for a variety of reasons. For myself, it is a central point that I can work through ideas, as share with others, and hopefully get their input. This will also serve as Corey Doctorow put it as “my outboard brain”. It’s also an opportunity for me to put some theories into practice. Theories about openness, value, transparency, and the power of the aggreagate. If you don’t know what I mean by that, it’s Ok. I keep changing the definition and the keywords all the time.

    Please comment if so inspired, send me links when you like, and generally feel free to interact.

    Posted by Jeff Random