Jeff Random – new media and metatheory remix

Viral content is content that consumers want to propogate, in essence creating word of mouth marketing (WOMM).

Roundabout is a great example of a viral marketing video for this crossfader.

This entry was posted on Thursday, February 2nd, 2006 at 10:35 pm and is filed under Content, Media 2.0, New Media, Posts, Videos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.