Jeff Random

musings and metatheory

Personalized Social Search

One of my friends takes great joy in tormenting Google cheerleaders. He likes to say things like “I’m going to use Yahoo, it’s the best search engine”, or “I’m going to Yahoo for it, that way I will actually find it”. When he wants to find something Y! is the first place that he goes.

What makes this funy is that he makes a good part of his living through “creative search engine marketing” and is generally much more able to game Yahoo than Google.

But now it looks like a lot more people may be thinking his way. Yahoo has launched personalized social search.

Save to My Web is a simple, sociable button you can add to any and every page of your blog or website. Users click to save your content and add it directly to their stored pages on My Web 2.0. From there, the page is easy to retrieve, and easy to share with others. …

By distributing the tagging/microchunking of content to it’s users, Yahoo goes from search & communities (Y! groups) to search + communities + reconstructor. This could be the missing piece for the Yahoo triple play, a la Media 2.0 Strategic Maxims.

via John Battelle’s Searchblog

Published by r8ndom, on October 30th, 2005 at 6:17 am. Filled under: Personalized Content,Posts,Search,Search Engines4 Comments

4 Responses to “Personalized Social Search”

  1. It’s my first visit to your website. After just a quick browse, I’m really impressed!

    Comment by Carol Clark on April 28, 2006 at 8:05 pm

  2. Just found your home page its great, it looks like you folks do great service keep up the good work.

    Comment by Carol Clark on April 28, 2006 at 8:44 pm

  3. Not much on my mind right now, but it’s not important. I’ve just been letting everything happen without me. I just don’t have anything to say right now.

    Comment by Joe on April 29, 2006 at 8:45 pm

  4. Hi i really like your site, i place a link on my web-site, continue like that.

    Comment by Edd on April 29, 2006 at 11:35 pm

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