Randy Pausch gives an incredibly inspiring final lecture. This is a great example of the economics of abundance in action. The link is to the full version of his talk. You may want to skip to 2:15 in, however, the full version (as opposed to highlights) is an incredibly well spent hour and a half.
“We”ll need to rethink a few things copyright authorship identity ethics aesthetics rhetoric governance privacy commerce love” From this excellent video Sounds exactly like what we should be considering regarding a singularity. There is only one time in the history of each planet when its inhabitants first wire up its innumerable parts to make one [...]
Program yourself. Make sure that you have the volume turned up.
This fantastic video is an deft piece using the long standing adult industry marketing tradition of parody in reverse. In this case it self referentially honors and adds new media production values to adult marketing archetypes. The site itself is a great example of what mainstream can learn from the adult industry. The site uses [...]
Linkology is the “50 most linked to blogs relate” according to data derived from Technorati. What makes this interesting, is the implied assumption that these are 50 of the most important blogs. When looked at from an SEO perspective, then the value is relatively obvious. However when looked at from a PR and/or effective reach [...]
Making your brand Secure, Memorable, and Global sounds like what an IP firm, and or marketing agency should do for you. As domain names = brands more and more it’s also the properties that you would like to have your indentifier (brand and/or URL) have on the internet. Up until now Zooko‘s Triangle has argued [...]
Viral content is content that consumers want to propogate, in essence creating word of mouth marketing (WOMM). Roundabout is a great example of a viral marketing video for this crossfader.
From Bubblegeneration we get what I am calling the Media 2.0 maxims. 1) Network economies dominate search. 2) Viral economies dominate microcontent/communities. 3) Distributed economies dominate personalization/microchunking. The point is that if you can put all three together, you realize a *huge* scale advantage, because you’re realizing nonlinear returns to scale along all three dimensions.
O’Reilly talks about What Is Web 2.0, including these Web 2.0 Design Patterns 1 The Long Tail Small sites make up the bulk of the internet’s content; narrow niches make up the bulk of internet’s the possible applications. Therefore: Leverage customer-self service and algorithmic data management to reach out to the entire web, to the [...]
The Billy Harvey website – clever, understated, technically brilliant. Hat’s off to SoFake.
